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Valor Hospitality Full Service Social Media Management

For over a decade Cuckoo have supported Valor Hospitality through branding, strategy development and implementation of integrated marketing campaigns across several franchise brands including AC Marriott, Hilton and Crowne Plaza.

 

We provide social media support across 18 of their hotels, as well as 5 food and beverage brands including 3 branches of Marco Pierre White Bar and Grill. We provide social media management central and local. We do this through the following;

 

 

Research and insight

  • Providing competitor analysis and market research, to ensure the correct audiences are targeted.
  • Monthly and campaign specific analytics reports.

Strategy

  • Creation of social media guidelines, including tone of voice, image placements and defining target audiences.

Delivery

  • Working across Twitter and Facebook we are responsible for creating and optimising accounts.
  • Content planning, creation and scheduling.
  • Managing central multi-brand campaigns right through to local food and drink offers.
  • Creating unique imagery, gifs and videos to exploit key consumer and market trends.
  • Planning and executing end-to-end social competitions and interactive promotions to boost engagement and reach wider audiences.
  • Advertising through promoted and sponsored content with strategic and tactical targeting.
  • Social listening, keyword and branded term searches.
  • Engaging with audiences, reputation monitoring.
  • Monthly reports on key themes, online customer reviews, analytics and recommendations across all 23 accounts.
 

Some of our other social media clients include, Vimto Gardens, Carpino Place and Timekeepers Square.

If you would like to discuss your social media presence, from strategy, reputation or even the very basics we would love to chat. Get in touch soon by calling 0161 839 9337 or email Jennifer@cuckoodesign.com

 

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